Founder's Story
JUST was inspired by a young man's quest to do better. While learning to surf, a ten-year-old Jaden Smith saw a plastic bottle floating next to him in the water. Unable to shake the image of plastic polluting the Pacific, he decided to do something.
Our Impact
When we set out to find the best way to bring the best Bubbles to you, we had to have the best package. Not a can. A bottle. Made of aluminum. Reclose it if you'd like to finish drinking later and your Bubbles will still be there. And please recycle it.
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Don't Call It Bottled Water
This is not a bottle. It’s a carton. And that makes all the difference.
Plant-Based Carton
Sustainably Sourced Water
Naturally Sourced Alkaline
B-Corp Certified
Minority-Owned
USDA-Approved
The JUST Ripple Effect
We believe that even the smallest ripple can make a big splash. One carton might not save the world, but it’s a start. JUST inspires people to do good and feel good by making conscious choices that help people and the planet. We consider the materials we use, where they come from, and how they can be reused. It’s our mission to create better options for the things we need in our lives.
New infused flavours
Same 100% pure spring water. With a touch of flavour.
